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Personal Chef Training Module
Personal Chef Training Module
Personal Chef Training Module
Personal Chef Training Module
Personal Chef Training Module

MARKETING AND SALES


Check out our current modules.  New modules coming soon!


Notes:

All prices are subject to HST (13%) and are billed in Canadian Dollars. All sales are final. No refunds. Prices subject to change without notice.

Payment in full must be made prior to receiving module information. 


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MODULE MM1 - Ways to Get 'Free' Publicity

Includes...

- Free publicity adds to your bottom line

- Become a trusted source for reporters

- Building an email list

- Benefits to writing articles

- Should you barter your services?...



MODULE MM2 - Social Media Marketing

Includes...

- Engaging fans on FaceBook

- How to get local followers on Facebook

- Twitter Basics

- Twitter for business

- Blogging for success

- SEO myths vs reality

- Creating an effective LinkedIn profile

- Fighting the effects of bad online reviews...



MODULE MM3 - Making The Most of Slow Periods

Includes...

- Factors affecting the Personal Chef industry

- How to maximise slow times

- More ideas for slow times

- The benefits to writing articles

- Building your email list

- Give your marketing plan a workout

- Making cold calls

- Meeting people and making clients

- Keeping a new client happy

- Converting a 'no' into a 'yes' from a client 

- Secrets to business success...



MODULE MM4 - Marketing Your Business Effectively

Includes...

- Market and run a Personal Chef business at the same time

- Building your brand

- Marketing with an elevator pitch

- Marketing at events and trade shows

- Meeting people and making clients

- Engaging fans on Facebook

- Giving clients gifts...



MODULE MM5 - Marketing tools

Includes...

- Clipart and artwork for marketing

- Building your email list

- Sending bulk email

- Attending trade shows and special events

- Benefits to selling gift cards

- Getting money to grow or market your business...




The Chef Alliance is the leading organisation of Private & Personal Chefs & Caterers in Canada offering Chefs a place to locate jobs, meet new clients, grow their business, benefit from peer support, discounts to lower their business costs, marketing services & much more.  This allows Chefs concentrate on what they do best - cook great food!